Sosemo is a distinguished agency specializing in strategic media planning, digital marketing, and campaign management. We are widely recognized for our expertise in search marketing (SEO/SEM), paid social, and programmatic strategies, particularly in the pharmaceutical and consumer brand sectors. Our goal is to be at the forefront of AI as it continues to integrate with traditional search platforms, guiding brands to maintain visibility and optimize their performance. As AI becomes deeply integrated with traditional search platforms, our agency is focused on helping brands navigate this dynamic space to maintain visibility, optimize performance, and stay competitive.
Sosemo is seeking a talented Vice President/Director SEO to join our award-winning team. As AI-generated search results increasingly shape how users discover and interact with content, we need a strategic leader who can ensure our clients stay visible, relevant, and authoritative in both traditional search engines and AI-powered experiences.
Having been founded as a Search Marketing Agency, our leadership frequently champions search centric marketing strategies. Therefore, this is a rare opportunity to be a standout leader that is well supported. Overall as an agency, we view search marketing as the cornerstone of marketing. As the leader of our SEO team, the VP/Director SEO will play a key role.
The ideal candidate will be an expert in SEO, have exceptional problem solving and client management skills, substantial team building, process improvement and leadership experience, expertise in marketing fundamentals, and prior revenue management experience. Paid search, social and pharmaceutical marketing experience are a plus.
The VP/Director SEO will manage our SEO team, function as a strategic advisor for clients, and be responsible for developing, documenting, and promoting thought leadership aimed at elevating our services. Other responsibilities include growing their team’s existing business, assisting with new business, planning, SOWs, strategy development, implementation and performance analysis in order to meet our client’s marketing objectives. Overall the VP/Director SEO is expected to take ownership of all aspects of their capability.
Along with a competitive base salary (salary range: $140,000 - $190,000), yearly bonus, and benefits, we also offer opportunities for our employees to earn a significant amount of additional compensation by working overtime and earning reward points.
Our office is located at 26 Broadway. In addition to working with a stellar team, our office has beautiful common areas, free coffee/snacks, happy hours and other perks.
Duties & Responsibilities
Lead the SEO capability, services and team
Lead strategy development and manage the team execution of the SEO deliverables and implementation for client accounts
Oversee the delivery of keyword listening, technical SEO audits, optimization recommendations, analysis/insights/recommendations and pitch in as needed
Develops SEO and AI optimization recommendations based on AI metrics
Reports on AI metrics pertaining to SEO
Engineers AI prompts for automating SEO related workflows with human oversight and editing
Responsible for training direct reports on AI prompt engineering best practices
Continuously innovate capability services, SEO strategies, tactics, and tools.
Develop learning and development programs to train and standardize best practices & strategies
Collaborate with other department leaders to build effective digital strategies for clients
Regularly measure and report on SEO performance to clients
Assist with new business development and onboarding new SEO clients
Assist business development teams during the sales process by providing SEO audits and business insights, and participate in new business pitches
Develop proposals for new and existing clients
Develop Statements of Works based on proposals
Manage 2-6 team members at various levels and maintain high standards for quality work
Manage team allocations and build and structure the team as needed
Ensure that the “Sosemo Approach” is followed by the team
Function as the strategic expert on the SEO team to help guide both clients and the SEO team
Recommend strategies and tactics required to meet or exceed client expectations
Work with Operations/Project Management to manage timelines and confirm that all work is delivered in a timely manner levering status reports, hours tracking and project management software
Manage clients and ensure satisfaction including health checks
Maintain high quality standards and train the SEO team as needed
Assist with employee reviews
Research and keep up on industry trends
Provide strategic oversight and team management
Develop new marketing services and refine processes
Represent Sosemo as a thought leader at events and via publications
Present at conferences and events
Skills & Experience
4-year college degree in marketing, computer science, or related field
8+ years of experience managing SEO campaigns
Experience with data analytics, technical SEO, and SEO-supported content marketing campaigns
Ability to analyze results, present SEO performance to clients, and adjust plans for maximum effectiveness
Ability to adapt SEO strategies to Client business challenges, goals, and objectives
Ability to uncover opportunities in, on and off page and define effective strategies to achieve performance
Strategize and develop AI prompt libraries for use in facilitating client campaign performance and process efficiency, Prior experience working with an AI prompt library such as SharePoint/Prompt Buddy is a plus
Expert experience with AI prompt engineering for SEO related tasks
Experience measuring AI and AI optimization metrics and providing insights and recommendations related to SEO
Self-motivated and comfortable working in a results-driven environment
Experience managing capability revenue
Proven ability to lead the efforts of an SEO team and provide training + mentorship
Prior experience at an agency is preferred
Experience using Atlassian: JIRA & Confluence work management tools
Experience using enterprise SEO campaign management tools such as Bright Edge, Search Metrics or Conductor
Experience using Google Keyword Planner or other keyword research platforms
Experience using SEO tools such as SEMRush, Ahrefs, Deep Crawl or similar tools
Experience using Analytics tools such as Google Analytics, Adobe Analytics, Core Metrics or similar
Experience with Link Building campaign platforms
Passion for digital marketing and entrepreneurship
Must have strong analytical and problem solving skills
Must have strong verbal and written communication skills
Ability to manage and prioritize multiple projects simultaneously
Must be able to make decisions in a fast-paced environment
Must be highly detail-oriented
Health and pharmaceutical experience is a plus
Note: For this position, we do not currently sponsor applicants for work visas. This role requires applicants to be in the office 3 days a week.
This job specification should not be construed to imply that these requirements are the exclusive standards of the position. Performs other duties (or functions) as assigned.
All your information will be kept confidential according to EEO guidelines.
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